The Operating System for Ecommerce
eBay
Built by Sellers, for Sellers.
Realtime data from real shops using Eto every day.
You're running ops, not a brand.
Every hour on ops is an hour you're not marketing, branding, or finding customers. That's where the sales come from.
I'm juggling expenses, messages, packing orders, SEO, photos, uploading to Depop, Etsy and my website. There's zero energy left for actual marketing.
Etsy shows 'revenue' that ignores its own fees and shipping. My payout and their numbers never line up. I honestly have no idea what my real profit is.
One night we double-sold three orders across Etsy and Shopify because spreadsheets couldn't keep up. That was the moment I knew I needed a real system.
Uploading is the absolute worst. It takes me literal hours just to get a handful of new items listed, even when I'm copying existing listings.
Giving a VA one of our own Seller Central logins feels like a massive red flag. It's basically handing a stranger the keys to the entire business.
Running two Etsy shops is a time-suck. Etsy only lets you log into one at a time, so I'm constantly juggling browsers and terrified I'll miss something.
Your Eto suite
Search and discover trending products
Find winning products before they saturate. Real-time popularity scoring gives you the edge.
- Real-time popularity scoring
- Advanced filtering and sorting
- Competition analysis
- Export to research lists
Hire help without handing over the keys
Scoped access for your team. No shared logins. No financials exposed. They see only what you let them.
- Granular per-store permissions
- Hide financials, drafts and scheduled listings
- Activity log on every action
- Scale your team without trust issues
Upload and A/B test up to 20 products
Upload 20 products at once with AI titles, descriptions, and built-in A/B testing.
- Upload up to 20 products at once
- AI-powered titles and descriptions
- A/B testing support
- Bulk image processing
Connect unlimited Etsy stores
Every shop in one dashboard. Secure API, zero footprint, real-time sync.
- Connect unlimited Etsy stores
- Zero footprint API connection
- Unified store dashboard
- Real-time sync
All orders from all stores in one place
Every order across every store in one view. Never miss a fulfillment.
- All orders in one place
- Multi-store order view
- Fulfillment tracking
- Order status updates
Track profit, fees, and ad spend
See your real profit after fees, ads, and shipping. Every dollar accounted for.
- Track profit and expenses
- Fee breakdown analysis
- Multi-store financials
- Ad spend tracking
Complete overview with real-time data
Every store, every metric, one screen. Real-time performance at a glance.
- Real-time store overview
- Visual charts and graphs
- Performance metrics
- Quick insights at a glance
And more...
Custom Automation Workflows
Shop Spy
Listing Manager
One place for every channel
Etsy today. TikTok Shop, eBay, Amazon, Depop and Shopify next. One backend. Every marketplace.
Infrastructure for the AI age
Build custom automations, agents and workflows on top of your entire backend. Stores, orders, listings, AI. Eto is the infrastructure. You build on top.
- REST endpoints for stores, orders and listings
- Native AI endpoints for titles, descriptions and images
- Key-authenticated, rate-limited, production-grade
- Enterprise plan only
Why Choose Eto?
See how we compare to the competition
What our Users say
Want a personalized walkthrough?
Book a free 30-minute demo call and see how Eto can transform your Etsy business
Book Free Demo Call